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The (Nearly) Impossible Task

Posted by Bold Commerce on

The (Nearly) Impossible Task

Recently we had a woman come in with a hoodie she loved. It was comfortable and warm but she had purchased it when working for a previous employer and desired to no longer be associated with the logo embroidered on it.   “Is there anything you or I can do to cover up or change this logo?” she asked. Unfortunately there wasn’t much that we could do. The garment had been embroidered by someone else and had been washed many times, making this task nearly impossible.   We suggested to this woman that if she really wanted to change this...

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Customization Takes Time... Or Does It?

Posted by Bold Commerce on

Customization Takes Time... Or Does It?

The world we live in is fast. Entrepreneurs are always coming up with new ways to save consumers time and impress them by giving them what they want as quickly as they possibly can. As a society we have grown accustomed to this lifestyle. When was the last time, as a consumer, you were told to have a little patience? A statement like that may take you by surprise. I have to wait for something? What?! That is to be expected. Many of our competitors are backed up with orders for several weeks at a time. Due to the way...

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Size Matters

Posted by Bold Commerce on

Size Matters

A common question we get over here at Johnny Battle is “How big will my logo be?” There are several different spots that a logo can be placed on the apparel ordered from us. It all depends on what you are ordering (shirt, hat, bag, etc.). Our most commonly ordered item is shirts so that is what I am going to focus on today. Each logo that Thready (our embroidery machine) creates is different and unique but there are some guidelines that we follow when we can. There are generally three different types of logo shapes; round, square, and business...

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The Difference Between Embroidery and Screen Printing

Posted by Bold Commerce on

The Difference Between Embroidery and Screen Printing

Here at Johnny Battle we provide both embroidery and screen printing for all of your logo apparel needs but before you order you should understand the difference between the two to make sure you are ordering what is right for you. There is a difference between Embroidery and Screen Printing, but it is something that not everyone is aware of. They both share the same general idea of implementing a brand name onto a garment, but they differ in appearance, labor cost and application.   Embroidery:   Embroidery is most commonly used on Polos, hats, jackets and bags. When we...

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Embroidery Pricing Based on Thread Count is a Problem. Here's Why we Don't Do It!

Posted by Bold Commerce on

Embroidery Pricing Based on Thread Count is a Problem. Here's Why we Don't Do It!

Using the thread count required to embroider your specific logo to determine pricing is a very common practice in the embroidery industry. When companies use this pricing method, they take a few things into consideration including profitability, time per item and thread. In doing so however, they really lose sight of customer satisfaction which is not a sustainable way to run a business. Here are some of the reasons why some other embroidery company is charging you based off of thread count and why we never will.   Thread Count Pricing: Why some companies do it: Embroidery is a field...

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